{"id":99081,"date":"2021-01-14T14:49:21","date_gmt":"2021-01-14T13:49:21","guid":{"rendered":"https:\/\/www.visitbratislava.com\/?page_id=99081"},"modified":"2021-01-14T14:49:21","modified_gmt":"2021-01-14T13:49:21","slug":"bratislava-tourist-board-meni-turisticku-tvar-bratislavy","status":"publish","type":"page","link":"https:\/\/www.visitbratislava.com\/sk\/bratislava-tourist-board-meni-turisticku-tvar-bratislavy\/","title":{"rendered":"Bratislava Tourist Board men\u00ed turistick\u00fa tv\u00e1r Bratislavy"},"content":{"rendered":"

Nov\u00e9 lavi\u010dky, informa\u010dn\u00e9 tabule i smart ko\u0161e s\u00fa s\u00fa\u010das\u0165ou v\u00e4\u010d\u0161ieho projektu Turistom vo vlastnom meste. Z\u00e1merom bola revitaliz\u00e1cia infra\u0161trukt\u00fary ob\u013e\u00faben\u00fdch v\u00fdletn\u00fdch miest a doplnenie inform\u00e1ci\u00ed pre Bratislav\u010danov a n\u00e1v\u0161tevn\u00edkov mesta. \u00daspe\u0161n\u00fd projekt obnovy pokra\u010duje aj v tomto roku.<\/p>\n

\u201ePre pandemick\u00fa situ\u00e1ciu i men\u0161\u00ed po\u010det n\u00e1v\u0161tevn\u00edkov v meste sme v minulom roku zmenili \u010das\u0165 aktiv\u00edt BTB. Uprednostnili sme invest\u00edcie do turistickej infra\u0161trukt\u00fary pred viacer\u00fdmi pl\u00e1novan\u00fdmi marketingov\u00fdmi aktivitami. Benefit z projektu maj\u00fa v\u0161etci n\u00e1v\u0161tevn\u00edci, ale v tomto obdob\u00ed uzavretia hlavne obyvatelia Bratislavy. Rozv\u00edjame v\u00edziu mesta v oblasti \u0161portu a verejn\u00fdch priestranstiev, \u010do v obdob\u00ed obmedzen\u00ed zlep\u0161uje ponuku \u0161portovania a pohybu vonku. V\u00a0spolupr\u00e1ci s mestsk\u00fdmi organiz\u00e1ciami a mestsk\u00fdmi \u010das\u0165ami sme spolo\u010dne vytypovali lokality, ktor\u00e9 sme doplnili o drobn\u00fa infra\u0161trukt\u00faru. Bratislav\u010dania tak m\u00f4\u017eu spozn\u00e1va\u0165 a vyu\u017e\u00edva\u0165 \u010fal\u0161ie zauj\u00edmav\u00e9 miesta, n\u00e1\u0161ho mesta<\/em>,\u201c uviedol V. Gre\u017eo, predseda predstavenstva BTB.<\/p><\/blockquote>\n

Po\u010das leta bola otvoren\u00e1 nov\u00e1 rozh\u013ead\u0148a na Dev\u00ednskej Kobyle. BTB v\u00a0spolupr\u00e1ci s\u00a0mestskou \u010das\u0165ou Dev\u00ednska Nov\u00e1 Ves v\u00a0jej tesnej bl\u00edzkosti nain\u0161talovalo tvarovo podobn\u00e9 sedenie a\u00a0stoly, informa\u010dn\u00e9 tabule a\u00a0smart k\u00f4\u0161, do ktor\u00e9ho sa zmest\u00ed a\u017e 5 n\u00e1sobok jeho objemu v\u010faka integrovan\u00e9mu lisu. Tabule informuj\u00fa o ve\u017ei i turistick\u00fdch zauj\u00edmavostiach okolia v\u00a0sloven\u010dine, angli\u010dtine a\u00a0nem\u010dine. Na bezpe\u010dnos\u0165 dohliada\u00a0nov\u00fd kamerov\u00fd syst\u00e9m. V\u00a0tomto roku pribudne nov\u00fd alt\u00e1nok, \u010fal\u0161ie sedenie pre n\u00e1v\u0161tevn\u00edkov, cyklostojan a\u00a0napl\u00e1novan\u00e9 je vybudovanie bezpe\u010dn\u00fdch ohn\u00edsk \u010di kamenn\u00fdch grilov.<\/p>\n

\u0160pecifick\u00fdm projektom a z\u00e1rove\u0148 silnou podporou t\u00e9my vinohradn\u00edctva v meste je spolupr\u00e1ca BTB s mestskou \u010das\u0165ou Ra\u010da a ob\u010dianskym zdru\u017een\u00edm Ra\u010diansky spolok. N\u00e1v\u0161tevn\u00edci Ra\u010de bud\u00fa ma\u0165 mo\u017enos\u0165 odd\u00fdchnu\u0165 si i zabavi\u0165 sa pri degust\u00e1cii v\u00edna aj po\u010das r\u00f4znych podujat\u00ed na dizajnovom drevenom vinohradn\u00edckom mobili\u00e1ri. Priamo na vinohradn\u00edckom chodn\u00edku pribudlo vybavenie do 10 alt\u00e1nkov. Nov\u00e9 s\u00fa aj informa\u010dn\u00e9 tabule, lavi\u010dky a stand-by stoly vyroben\u00e9 zo sudov\u00fdch dielov.<\/p>\n

Ku koncu roka BTB a\u00a0mestsk\u00e1 \u010das\u0165 Vraku\u0148a spolo\u010dne realizovali v\u00fdrobu a\u00a0osadenie troch informa\u010dn\u00fdch tab\u00fa\u013e v\u00a0nadv\u00e4znosti na medzin\u00e1rodn\u00fd projekt Bike and Boat popri Malodunajskej cyklotrase. Tie informuj\u00fa v\u0161etk\u00fdch cyklistov o faune a fl\u00f3re v bl\u00edzkosti toku Mal\u00e9ho Dunaja.<\/p>\n

Mestsk\u00e9 lesy s\u00fa ob\u013e\u00faben\u00fdm rekrea\u010dn\u00fdm miestom v\u0161etk\u00fdch obyvate\u013eov i\u00a0n\u00e1v\u0161tevn\u00edkov hlavn\u00e9ho mesta. BTB v\u00a0spolupr\u00e1ci s organiz\u00e1ciou Mestsk\u00e9 lesy v Bratislave realizuje obnovu turistick\u00fdch m\u00e1p na ich celom \u00fazem\u00ed. Nov\u00fd form\u00e1t prinesie nielen preklad do\u00a0anglick\u00e9ho jazyka pre lep\u0161iu orient\u00e1ciu zahrani\u010dn\u00fdch n\u00e1v\u0161tevn\u00edkov, ale poskytn\u00fa aj \u010fal\u0161ie u\u017eito\u010dn\u00e9 inform\u00e1cie. Nejde o\u00a0prv\u00fa spolupr\u00e1cu t\u00fdchto organiz\u00e1ci\u00ed, v\u00a0priebehu zimy spolo\u010dne otvorili zrekon\u0161truovan\u00e9 historick\u00e9 \u013eadovne na \u017deleznej studni\u010dke z \u010dias Ferdinandov\u00fdch k\u00fape\u013eov. Tie bud\u00fa sl\u00fa\u017ei\u0165 na\u00a0akcie pre\u00a0verejnos\u0165 akou bola napr\u00edklad eduka\u010dn\u00e1 v\u00fdstava Noc netopierov. Priestory s\u00fa k\u00a0dispoz\u00edcii aj lok\u00e1lnym vin\u00e1rom na nekomer\u010dn\u00fa prezent\u00e1ciu ich v\u00edn.<\/p>\n

V\u00a0roku 2021 je pripraven\u00fdch nieko\u013eko \u010fal\u0161\u00edch projektov. Ide napr\u00edklad o\u00a0roz\u0161\u00edrenie WiFi pokrytia s\u00a0n\u00e1zvom \u201eVisit Bratislava\u201c do \u010fal\u0161\u00edch \u010dast\u00ed centra a\u00a0k\u00a0turisticky nav\u0161tevovan\u00fdm miestam ako napr. hrad Dev\u00edn, podporu cykloprojektov, doplnenie naviga\u010dn\u00e9ho syst\u00e9mu, revitaliz\u00e1ciu turisticky exponovan\u00fdch lokal\u00edt \u010di osvetlenie vybran\u00fdch pamiatok. Na\u00a0vybran\u00fdch frekventovan\u00fdch miestach zas bud\u00fa osaden\u00e9 nov\u00e9 Meeting pointy s\u00a0viacjazy\u010dn\u00fdmi uv\u00edtac\u00edmi tabu\u013ekami sl\u00fa\u017eiace na stret\u00e1vanie v\u00e4\u010d\u0161\u00edch skup\u00edn s\u00a0turistick\u00fdmi sprievodcami. Tieto projekty bud\u00fa realizovan\u00e9 v\u00a0spolupr\u00e1ci s\u00a0Magistr\u00e1tom hl. mesta, mestsk\u00fdmi organiz\u00e1ciami i\u00a0samospr\u00e1vami mestsk\u00fdch \u010dast\u00ed.<\/p>\n

Okrem realiz\u00e1cie drobn\u00fdch infra\u0161trukt\u00farnych projektov v\u00a0mestsk\u00fdch \u010dastiach je s\u00fa\u010das\u0165ou projektu Turistom vo vlastnom meste i\u00a0mno\u017estvo marketingov\u00fdch a\u00a0propaga\u010dn\u00fdch aktiv\u00edt ako pe\u0161ie, cyklo a\u00a0virtu\u00e1lne prehliadky cel\u00e9ho mesta, video pozv\u00e1nky so starostami mestsk\u00fdch \u010dast\u00ed, ale aj podpora lok\u00e1lnych podujat\u00ed a\u00a0\u010fal\u0161ie aktivity.<\/p>\n

Projekty BTB s\u00fa realizovan\u00e9 s finan\u010dnou podporou Ministerstva dopravy a v\u00fdstavby Slovenskej republiky.<\/p>\n

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Bratislava Tourist Board (BTB) po\u010das minul\u00e9ho roka obnovil viacero turisticky nav\u0161tevovan\u00fdch lokal\u00edt doplnen\u00edm turistickej infra\u0161trukt\u00fary na Dev\u00ednskej Kobyle, v Ra\u010di, vo Vrakuni a na \u017deleznej studni\u010dke.<\/p>\n","protected":false},"author":25,"featured_media":99074,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"acf":[],"_links":{"self":[{"href":"https:\/\/www.visitbratislava.com\/sk\/wp-json\/wp\/v2\/pages\/99081"}],"collection":[{"href":"https:\/\/www.visitbratislava.com\/sk\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.visitbratislava.com\/sk\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.visitbratislava.com\/sk\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/www.visitbratislava.com\/sk\/wp-json\/wp\/v2\/comments?post=99081"}],"version-history":[{"count":0,"href":"https:\/\/www.visitbratislava.com\/sk\/wp-json\/wp\/v2\/pages\/99081\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.visitbratislava.com\/sk\/wp-json\/wp\/v2\/media\/99074"}],"wp:attachment":[{"href":"https:\/\/www.visitbratislava.com\/sk\/wp-json\/wp\/v2\/media?parent=99081"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}